Golf Avenue: One e-business’s drive towards success
Interview with Pierre-Luc Laparé
Pierre-Luc-Laparé opens up about his vision of marketing, the importance of online customer experience and his ambition to make his company the largest retailer of used sports equipment.
“We constantly work to improve our clients’ experience in our ecosystem. We want people who have purchased something from us to sell it back to us when that time comes, so that they can then buy something else they’re looking for. So being in our environment is a circular economy.”